UNDERSTANDING ONLINE FOOD ORDERING: HOW THE PROCESS RESULTS IN SATISFACTION OF THE CUSTOMERS

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dc.contributor.authorShipman, Zehra Dilistan
dc.date.accessioned2024-07-18T20:06:46Z
dc.date.available2024-07-18T20:06:46Z
dc.date.issued2019
dc.departmentİstanbul Billgi Üniversitesien_US
dc.description.abstractThe purpose of this study is to understand which factors affect customer satisfaction as well asfuture behavioral intention in online food ordering. A conceptual model was developed to assessthe effect of factors on customer satisfaction. The dimensions of online service quality areidentified through existing literature. The study employed a quantitative research designcollecting data via convenience sampling. Data were analyzed by regression model to test theproposed hypotheses. The results show that website quality, delivery, and food quality explainthe satisfaction of customers for online food ordering, which, in turn positively affects futurebehavioral intentions.en_US
dc.identifier.doi10.14514/BYK.m.26515393.2019.7/2.81-90
dc.identifier.endpage90en_US
dc.identifier.issn2147-8082
dc.identifier.issn2651-5393
dc.identifier.issue2en_US
dc.identifier.startpage81en_US
dc.identifier.trdizinid354767en_US
dc.identifier.urihttps://doi.org/10.14514/BYK.m.26515393.2019.7/2.81-90
dc.identifier.urihttps://search.trdizin.gov.tr/yayin/detay/354767
dc.identifier.urihttps://hdl.handle.net/11411/5570
dc.identifier.volume7en_US
dc.indekslendigikaynakTR-Dizinen_US
dc.language.isoenen_US
dc.relation.ispartofBeykoz Akademi Dergisien_US
dc.relation.publicationcategoryMakale - Ulusal Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/openAccessen_US
dc.titleUNDERSTANDING ONLINE FOOD ORDERING: HOW THE PROCESS RESULTS IN SATISFACTION OF THE CUSTOMERS
dc.typeArticle

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