Why Judicial Control of Price Terms in Consumer Contracts Might Not Always Be the Right Answer - Insights from Behavioural Law and Economics

Basit Öğe Kaydı
dc.authoridATAMER, YESIM M./0000-0002-9996-0698
dc.contributor.authorAtamer, Yeşim M.
dc.date.accessioned2024-07-18T20:47:28Z
dc.date.available2024-07-18T20:47:28Z
dc.date.issued2017
dc.departmentİstanbul Bilgi Üniversitesien_US
dc.description.abstractRegulators everywhere are confronted with the question of how to react to contractual pricing structures that serve to hide rather than reveal the real cost of goods and services and thereby abuse limitations in the cognitive competences of consumers. Given that sellers/service providers systematically make use of insights from behavioural sciences to refine their manipulative pricing techniques, regulators should also integrate scientific findings on human decision making to correct behavioural market failures through more tailored policy choices. A holistic approach regarding similar problems is still missing in the EU and the issue is often disguised behind a discussion on unfair terms control, which does not serve the purpose of finding a lasting solution. The aim of this article is twofold: first, to show the weaknesses of an ex post judicial control of pricing techniques, and second, to discuss policy tools which could counterbalance consumer biases on which the techniques rely.en_US
dc.description.sponsorshipScientific and Technological Research Council of Turkey (Tubitak)en_US
dc.description.sponsorshipThe research was facilitated by a scholarship from the Scientific and Technological Research Council of Turkey (Tubitak). I am particularly grateful to Oren Bar-Gill (HLS) for the fruitful discussions and his constant support. The paper benefited greatly from comments by Oren Bar-Gill, Hans W. Micklitz (EUI), Kerem Cem Sanli (Bilgi) and the two anonymous reviewers. Aslihan Bulut and the HLS Library Services provided excellent research assistance. The usual disclaimer applies.en_US
dc.identifier.doi10.1111/1468-2230.12277
dc.identifier.endpage660en_US
dc.identifier.issn0026-7961
dc.identifier.issn1468-2230
dc.identifier.issue4en_US
dc.identifier.scopus2-s2.0-85024090149en_US
dc.identifier.scopusqualityQ2en_US
dc.identifier.startpage624en_US
dc.identifier.urihttps://doi.org/10.1111/1468-2230.12277
dc.identifier.urihttps://hdl.handle.net/11411/7806
dc.identifier.volume80en_US
dc.identifier.wosWOS:000405640000003en_US
dc.identifier.wosqualityQ1en_US
dc.indekslendigikaynakWeb of Scienceen_US
dc.indekslendigikaynakScopusen_US
dc.language.isoenen_US
dc.publisherWileyen_US
dc.relation.ispartofModern Law Reviewen_US
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/closedAccessen_US
dc.subjectUnrealistic Optimismen_US
dc.subjectSelf-Controlen_US
dc.subjectMarketen_US
dc.subjectCompetitionen_US
dc.subjectFailureen_US
dc.subjectSearchen_US
dc.titleWhy Judicial Control of Price Terms in Consumer Contracts Might Not Always Be the Right Answer - Insights from Behavioural Law and Economics
dc.typeArticle

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