The importance and limitations of artificial intelligence ethics and digital corporate responsibility in consumer markets: Challenges and opportunities

dc.authorscopusid57190871118
dc.contributor.authorAltinigne, N.
dc.date.accessioned2024-07-18T20:17:29Z
dc.date.available2024-07-18T20:17:29Z
dc.date.issued2024
dc.description.abstractThe widespread adoption of AI in marketing and consumer use has raised concerns about data privacy and the risk of AI-driven data breaches. As a result, many consumers are reluctant to disclose personal information, which is crucial for the efficient operation of AI systems. While AI continues to evolve, there is a lack of research addressing the crucial areas of ethics, privacy, and corporate digital responsibility. This chapter examines the growing prevalence of artificial intelligence (AI) in consumer experience and its ethical considerations. © 2024, IGI Global. All rights reserved.en_US
dc.identifier.doi10.4018/979-8-3693-3811-7.ch007
dc.identifier.endpage168en_US
dc.identifier.isbn9798369338124
dc.identifier.isbn9798369338117
dc.identifier.scopus2-s2.0-85189578340en_US
dc.identifier.scopusqualityN/Aen_US
dc.identifier.startpage150en_US
dc.identifier.urihttps://doi.org/10.4018/979-8-3693-3811-7.ch007
dc.identifier.urihttps://hdl.handle.net/11411/6581
dc.indekslendigikaynakScopusen_US
dc.language.isoenen_US
dc.publisherIGI Globalen_US
dc.relation.ispartofGlobalized Consumer Insights in the Digital Eraen_US
dc.relation.publicationcategoryKitap Bölümü - Uluslararasıen_US
dc.rightsinfo:eu-repo/semantics/closedAccessen_US
dc.titleThe importance and limitations of artificial intelligence ethics and digital corporate responsibility in consumer markets: Challenges and opportunitiesen_US
dc.typeBook Chapteren_US

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