The effects of social media based brand communities on brand trust and intention to online purchase
| dc.contributor | Pazarlama | en |
| dc.contributor.advisor | Durmuş, Beril | |
| dc.contributor.author | Bilici, Nadire Mine | |
| dc.date.accessioned | 2018-10-09T06:46:37Z | |
| dc.date.available | 2018-10-09T06:46:37Z | |
| dc.date.issued | 2018 | |
| dc.department | Enstitüler, Lisansüstü Programlar Enstitüsü, Pazarlama Ana Bilim Dalı | en_US |
| dc.description.abstract | [Abstract Not Available] | en_US |
| dc.identifier.endpage | 68 | en_US |
| dc.identifier.startpage | 1 | en_US |
| dc.identifier.uri | https://hdl.handle.net//11411/1374 | |
| dc.identifier.uri | https://tez.yok.gov.tr/UlusalTezMerkezi/TezGoster?key=hcgrYffRbz0Z44UJEuLtwdDji23h6b_yf2QqyXYpDQGk057DLGO7mPe7knm0D1aJ | |
| dc.identifier.yoktezid | 510184 | en_US |
| dc.language.iso | en | en_US |
| dc.publisher | İstanbul Bilgi Üniversitesi | en_US |
| dc.relation.publicationcategory | Tez | en_US |
| dc.rights | info:eu-repo/semantics/openAccess | en |
| dc.title | The effects of social media based brand communities on brand trust and intention to online purchase | en_US |
| dc.title.alternative | Sosyal medya tabanlı marka topluluklarının marka güvenilirliği ve online satınalma niyetine etkisi | en_US |
| dc.type | Master Thesis | en_US |
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