Transmedia charity initiatives in Turkey: The case of Adım Adım

dc.authorscopusid57224591628
dc.contributor.authorGürsoy, D.
dc.date.accessioned2024-07-18T20:17:36Z
dc.date.available2024-07-18T20:17:36Z
dc.date.issued2024
dc.description.abstractCivil society organisations are an essential part of democratic life in Turkey. Within a climate of disinterest, distrust and fear towards giving, the way forward is based on the empowerment of engaged individuals and the organisation of civil society. It is equally critical that active citizens collaborate with civil society organisations to mobilise civil society and raise awareness of its potential. It is, therefore, necessary to develop communication systems that will facilitate being and doing together. This research herewith delves into Turkey’s donation culture with a focus on transmediality. It bases its framework on Freeman’s transmedia charity model and the Adım Adım (Step by Step) charity platform in Turkey, exploring tangible sub-layers to the concepts of community media (circulation, close encounter, solidarity, empowerment, longevity), participation media (merchandising, donating, volunteering, creating and sharing stories, holding events and meetings) and documentary media (performance, links, messages, themes, archive and reporting). It investigates whether the transmedia charity can aid in developing a sustainable donation system that motivates individuals and civil society to work together to achieve their goals. © 2024 selection and editorial matter, Begüm Irmak, Can Koçak, Onur Sesigür and Nazan Haydari; individual chapters, the contributors.en_US
dc.identifier.doi10.4324/9781003389972-18
dc.identifier.endpage218en_US
dc.identifier.isbn9781040002582
dc.identifier.isbn9781032486277
dc.identifier.scopus2-s2.0-85191912929en_US
dc.identifier.scopusqualityN/Aen_US
dc.identifier.startpage202en_US
dc.identifier.urihttps://doi.org/10.4324/9781003389972-18
dc.identifier.urihttps://hdl.handle.net/11411/6634
dc.indekslendigikaynakScopusen_US
dc.language.isoenen_US
dc.publisherTaylor and Francisen_US
dc.relation.ispartofCollaboration in Media Studies: Doing and Being Togetheren_US
dc.relation.publicationcategoryKitap Bölümü - Uluslararasıen_US
dc.rightsinfo:eu-repo/semantics/closedAccessen_US
dc.titleTransmedia charity initiatives in Turkey: The case of Adım Adımen_US
dc.typeBook Chapteren_US

Dosyalar