Food & Beverage Expectations of Potential Tourists Based on Differences Between Generations

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dc.contributor.authorPolat, Semra Aktaş
dc.contributor.authorUlu, Efe Kaan
dc.date.accessioned2024-07-18T20:07:00Z
dc.date.available2024-07-18T20:07:00Z
dc.date.issued2021
dc.departmentİstanbul Billgi Üniversitesien_US
dc.description.abstractThis study aimed to understand the expectations of potential tourists, belonging to different generations, towards foods and beverages. It is important to be able to determine the points related to the food experiences and expectations of tourists to contribute to the literature. For the study, a convenience sampling method was applied, and for data collection, an online questionnaire method was used. Analyses were carried out with 341 questionnaires and CHAID (Chi-Square Automatic Interaction Detector) analysis was applied. A questionnaire contained sixteen items were asked of the participants regarding their food and beverage expectations. After the analysis, it was observed that the expectations for only four of the sixteen items differed between generations. Gender and income were other demographic variables that caused differences in expectations. Baby Boomer and Generation X tourists were found to give more importance to food variety, nutrition and organicity compared to Generation Y and Z tourists. The Baby Boomer and X generations were also more eager to taste local foods than the Y and Z generations.en_US
dc.identifier.doi10.21325/jotags.2021.904
dc.identifier.endpage2502en_US
dc.identifier.issn2147-8775
dc.identifier.issue4en_US
dc.identifier.startpage2488en_US
dc.identifier.trdizinid512337en_US
dc.identifier.urihttps://doi.org/10.21325/jotags.2021.904
dc.identifier.urihttps://search.trdizin.gov.tr/yayin/detay/512337
dc.identifier.urihttps://hdl.handle.net/11411/5724
dc.identifier.volume9en_US
dc.indekslendigikaynakTR-Dizinen_US
dc.language.isoenen_US
dc.relation.ispartofJournal of Tourism and Gastronomy Studiesen_US
dc.relation.publicationcategoryMakale - Ulusal Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/openAccessen_US
dc.titleFood & Beverage Expectations of Potential Tourists Based on Differences Between Generationsen_US
dc.typeArticleen_US

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