Business Competencies for a Strategic Model Suitable for Digital Transformation

Abstract

Technological advances have reached the power to change the structural features of organizations. For this reason, traditional methods of doing business are now shelved. It has been replaced by digital technologies. Today, we have come to a process where digital technologies are transformed. This process is tantamount to degradation and redesign. For this reason, businesses always have to keep up-to-date with the strategies about how they progress and the models that are the working logic of these strategies. The reason for existence does not change, but the ability to exist does. The aim is to lead a unique life course by the characteristics of the current era for the future. The aim of working with this point of view is to reveal the competencies that businesses should have to develop a strategic and original model suitable for the system structure in a period characterized by deterioration. What features are required to be successful in digital transformation and to continue living? This question is a research question. In the digital transformation process, I have explained this primarily through the mentality to be possessed. I characterized this structurally as the “entrepreneurial spirit” of the company. Afterward, I explained it in terms of having the technological software and hardware that should be owned financially. I tried to convey the next stage by taking action. I explained this with culture transfer through the mentality of the team and teammates who will do the job. In businesses, culture finds an area to spread through leaders. Therefore, in the next step, I touched on the leadership qualities that should be possessed in the digital transformation process and explained the relationship between the digital transformation process and digital business strategy in the final analysis. The general concept of the study was handled within the framework of transferring the basic business characteristics that must be possessed in the way of digital maturity that will enable us to adapt to the era to have a sustainable working logic suitable for digital transformation, and suggestions were made at the end with the discussion part. © 2023, The Author(s), under exclusive license to Springer Nature Switzerland AG.