Cetin, Volkan2026-04-042026-04-042025979-833731959-9979-833731957-5https://doi.org/10.4018/979-8-3373-1957-5.ch0011https://hdl.handle.net/11411/10290In this study, a comparative analysis method was used to compare traditional video broadcasting processes with AI-powered digital video broadcasting processes. The analysis focused on content production, editing, distribution, and audience interaction aspects. A literature review was conducted to identify areas where artificial intelligence is applied in digital video broadcasting. Then, using the case study method, differences between traditional and AI-powered systems were analyzed in terms of efficiency, production time, cost, quality, and viewer experience. © 2025, IGI Global Scientific Publishing.eninfo:eu-repo/semantics/closedAccessArtificial IntelligenceComputer GraphicsDigital TelevisionMultimedia SystemsAnalysis MethodAudience InteractionCase Study MethodsComparative AnalyzesContent ProductionDigital VideosLiterature ReviewsProduction Time CostVideo BroadcastingBroadcastingBook Chapter2-s2.0-10501142423410.4018/979-8-3373-1957-5.ch0011311N/A277