In search of the most significant determinant of emotional brand attachment in the banking sector

PazarlamaSezgin, SelimeFındıkkaya, Gülru Önal2018-04-122018-04-122017https://hdl.handle.net//11411/1152https://tez.yok.gov.tr/UlusalTezMerkezi/TezGoster?key=vbVkXe1KChYWNElr1MuLZrXE5hz2PsYvyoYCBVPb_Kr7rYbkLTtAPPycQUZ_VG1o[Abstract Not Available]eninfo:eu-repo/semantics/openAccessIn search of the most significant determinant of emotional brand attachment in the banking sectorMaster Thesis1151496037